SCRATCHING ITCHY EARS (9 OF 9)
by Tony Thomas
Scripture: ?2 Timothy 3:1-5
This content is part of a series.
Scratching Itchy Ears (9 of 9)
Series: Living in the Last Days
Tony Thomas
2 Timothy 3:1-5
Several years ago I purchased a new car (2014 Dodge Dart) - which was a huge upgrade over the car we had driven for eleven years. The promise of good gas mileage was a selling feature. According to the manual, we were looking forward to getting twenty-five miles-per-gallon in town, and thirty-six miles per gallon on the highway.
That first week I couldn't help but watch that gas gauge like a hawk! It seemed to stay on full forever, but once it started moving, it was like a stock market crash! Then, as it approached empty, it hovered for miles before that warning light came on to say I was almost empty.
Then I read an article that said I was at fault for our gas gauges working that way! Automotive engineers calibrate them to do that. Did you know that? Know why? Because in customer surveys we told them that's the way we want them to work!
Phil Pierron is an engineer at Ford Motors. He's a Technical Expert for Systems Engineering in Core Fuel Systems. That's a mouthful, I know, but I read it on the internet so it must be true! Pierron says, ''Our customers really didn't want to run out of fuel when they hit 'E.'''
According to Pierron, ''We prefer the illusion to reality.'' In other words, we want to feel like we're getting better fuel mileage - even if we're not! Pierron concluded his column by saying, ''Customers are such a fickle bunch!''
An engineer's job is to make things accurate and efficient. But when it comes to gas mileage, engineers are paid to play psychologist to keep the customer happy! What could be more straightforward than a gas gauge?
I think there's a lesson here for church pastors who feel the pressure to accommodate an increasingly fickle clientele. In the age of political correctness, it's a real challenge to preach the absolute truth of God. And far too many pastors are accommodating their congregations!
In plain words, we h ...
Series: Living in the Last Days
Tony Thomas
2 Timothy 3:1-5
Several years ago I purchased a new car (2014 Dodge Dart) - which was a huge upgrade over the car we had driven for eleven years. The promise of good gas mileage was a selling feature. According to the manual, we were looking forward to getting twenty-five miles-per-gallon in town, and thirty-six miles per gallon on the highway.
That first week I couldn't help but watch that gas gauge like a hawk! It seemed to stay on full forever, but once it started moving, it was like a stock market crash! Then, as it approached empty, it hovered for miles before that warning light came on to say I was almost empty.
Then I read an article that said I was at fault for our gas gauges working that way! Automotive engineers calibrate them to do that. Did you know that? Know why? Because in customer surveys we told them that's the way we want them to work!
Phil Pierron is an engineer at Ford Motors. He's a Technical Expert for Systems Engineering in Core Fuel Systems. That's a mouthful, I know, but I read it on the internet so it must be true! Pierron says, ''Our customers really didn't want to run out of fuel when they hit 'E.'''
According to Pierron, ''We prefer the illusion to reality.'' In other words, we want to feel like we're getting better fuel mileage - even if we're not! Pierron concluded his column by saying, ''Customers are such a fickle bunch!''
An engineer's job is to make things accurate and efficient. But when it comes to gas mileage, engineers are paid to play psychologist to keep the customer happy! What could be more straightforward than a gas gauge?
I think there's a lesson here for church pastors who feel the pressure to accommodate an increasingly fickle clientele. In the age of political correctness, it's a real challenge to preach the absolute truth of God. And far too many pastors are accommodating their congregations!
In plain words, we h ...
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