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Parade Magazine Survey


Resource, March/April, 1990

Parade Magazine Survey

Parade Magazine made a survey on marriage in the 1980s: An impressive 70% of the husbands and wives in the survey said they are "happily married." 55% of them consider a "sense of humor very important" to marital happiness. Financial security, once an important consideration for women, hardly is mentioned. Sixty percent of the people said that the birth of their first child had a positive or very positive effect on their marriage. Although 92% said sex is important, only 32% said it is very important. That puts it below communicating (very important to 90%), mutual respect (very important to 82%) and doing things as a couple (very important to 58%). The survey showed that those who grew up with parents who were happily married were more likely to be happily married themselves. Contented husbands and wives tend to marry people like themselves, with similar backgrounds.